Incognito - Beynin Gizli Hayatı

'The difference between ourselves and ourselves is as great as the difference between us and someone else.'
Montaigne

Who puts your foot on the brake pedal before you even perceive the danger? Why are we so bad at keeping secrets and so good at finding someone attractive without knowing why? If the conscious mind, that is, the me that wakes up with you in the morning, is just the tip of the iceberg, what does the rest of your mind do throughout your life?
Famous neuroscientist David Eagleman dives deep into our brains with his book Incognito, which has been published in 20 languages - and has already become a classic - and reveals with frightening clarity that a large part of what we do, think or feel is controlled by someone other than ourselves. From the loyalty gene to brain injuries that turn you into someone you're not; From optical illusions to why strippers make more money at certain times of the month; Bringing together cases and research from a wide range of subjects, from Odysseus, the conqueror of Troy, to synesthetic people who can hear colors and taste shapes, Incognito offers an extraordinary journey of discovery about the functioning and contradictions of our brain.

"I read a book, my life has changed."
İsmet Berkan, Hürriyet

"Your mind will thank you for this book."
wired


Thin Cover:

Number of Pages: 304

Year of Printing: 2013


eBook:

Number of Pages: 275

Year of Printing: 2015


Language: Turkish
Publisher: Domingo Publishing House

Number of Pages: 304

First Print Year: 2013

Language Turkish